You took a surprising picture, you applied the perfect filter, you uploaded it and now you expect the “likes” and comments to appear in your news section. It is a beautiful feeling and reward to know that your content is getting good results on Instagram. And when it comes to your brand, you surely want […]
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How to Build an Email List and Turn it into a Perpetual Sales Machine
Photo Credits: Clarity According to a study carried out in 2014 on web-based businesses, email marketing is the leading channel with the highest ROI of any marketing channels. The Surveyed companies as shown in the study recorded an average of 23% of the total sales on email marketing and these results are rarely isolated. If […]
How to Growth Hack Your Site to the Top of Search Rankings
When you build something online whether it be a website, blog, or a simple article, the primary goal is to have as many people see it as possible. To achieve that, you must follow the best SEO growth hacking practices. That is so you can reach the top of the list when someone searches for […]
How Bootstrapped QuackQuack Became the Fastest Dating App in India and Got 3.5M Users
Photo Credits: QuackQuack QuackQuack, ever since its launch, has been a success no doubt. Despite being bootstrapped and locally based in one country – India, the app has become one of the most popular and fastest dating up with more than 3.5m users. That is a great achievement and in this case study we are […]
Marketing Strategies that Hacked the Growth of Intercom – a Multi-Million Dollar SaaS Company
Photo Credits: Twilio Intercom is a silently massive hit boasting in excess of 17,000 paying subscribers, $50m in ARR( Annual Recurring Revenue) and most importantly, investments from a number of prominent names including Jason Fried, Mark Zuckerberg and Jack Dorsey. As we talk, Intercom is worth in excess of $1b in valuation. Noah Kagan of […]
TripAdvisor Marketing Case Study: How a Journalist Made a Shed the #1 Restaurant in London
Photo credits: VICE Whether you are running a small or large business, the importance of an online review cannot be underestimated. Many shoppers you and me included check the ratings on popular sites such as Yelp, TripAdvisor, and Foursquare before buying into a product or service. A few reviews positive or negative can make or […]